From Japan, With Love for Every Mother

Founded in Japan in 2022, for her. began as a heartfelt collaboration between a passionate mother seeking support for postpartum women, a nurturing doula from the United States, and a talented Japanese chef. Together, they blended wellness wisdom, maternal care, and nourishing cuisine to create a brand rooted in compassion and cultural connection.

What started as a mission to support mothers in Japan is now expanding to the United States, bringing its thoughtful approach to postpartum care across borders and into the hands of women who need it most. You can explore our journey and offerings on our Japanese website here and follow along on our Japanese Instagram here.

Supervised by top Tokyo Chef

Our recipes, tailored by renowned chef Yumiko Izawa, showcase eight exclusive postpartum care dishes developed over 18 months. Each dish thoughtfully blends Japanese ingredients with the healing wisdom of traditional Chinese, Korean, and Ayurvedic medicine, in collaboration with postpartum doulas, registered dietitians, and midwives.